Innovation and Entrepreneurship
Peter Drucker
I chose this book because Drucker was someone that was talked about in my Principles of Management class (MAN3025). In my textbook, Career Development and Planning, Drucker believed that by 2020 “the world would be nonsocialist and postcapitalist, and its primary resource would be knowledge.”
1. What surprised me comes from the assignments we have been doing. We have found people to interview to help get the market right for the product or service we will be creating. Drucker says on page 135, to seek opportunity carefully and to “go out and look at the customers, the users, to see what their expectations, their values, and their needs are.” This is precisely what we have been doing throughout this class. He goes on to talk about doing one thing right. It is better to do this than to do a lot of things poorly.
I like how honest Drucker is; he does not want to sugar coat anything because that will not help. He warns about “bright, new ideas” because they tend to fail. He states that most ideas are good but are not tested and are more of a gamble than a successful business venture.
I did not like the example he used with Ford cars. He talked about the concept of unexpected failure. He talks about how the Ford Edsel was a failed car, which is true because the market changed. However, he stated that the Ford Thunderbird was the answer Ford needed. This is wrong because the Thunderbird was already in production for over three years.
I am sure that Drucker experienced failure, but this book did not go too deep into his personal ventures. Some of his adversaries might be a few of his books. He would go ahead and write over 30 books, knowing that others might be more popular.
2. Drucker was very good at analyzing the world around him. He might be slightly wrong by thinking that in 2020 the world would be postcapitalistic, but we are definitely in the knowledge age. I believe that is why America is not great at manufacturing. We as Americans want jobs that required little to no training. This might have been true in the industrial revolution, but not now.
3. I am confused by the public-service settings part of the book. He says that these services should not be thought of making moral good, but instead, need to measure up in quantity. I work for a church, and so he is saying that the objective should be to bring everyone to Christ is the quickest amount of time. And the more people we bring to Christ the more valuable the church becomes. But that is not how the church works; it is not about numbers or how many people get saved. It is solely about spreading the good news of the Gospel. Trusting Jesus is something that happens on a personal level, so forcing it down someone’s throat till they say they believe is never the way to approach it.
4. The first question I would ask Drucker would be: “what are your thoughts about Artificial Intelligence.” It might be where the knowledge age takes a new turn that I do not think he saw coming. I would wonder if he would be scared of its potential power or think about how capable it is. The second question I would ask him about the product I am creating in this class. I would ask him if he thinks there is a viable market for the glasses I would create for singers and stage performers.
5. One of Drucker’s major three points is innovation practice. This is successful for those who utilize “systematic hard work.” This is not based on random ideas or luck. He goes on to explain seven ways to have this success, and it starts internally and then works externally.
Peter Drucker
I chose this book because Drucker was someone that was talked about in my Principles of Management class (MAN3025). In my textbook, Career Development and Planning, Drucker believed that by 2020 “the world would be nonsocialist and postcapitalist, and its primary resource would be knowledge.”
1. What surprised me comes from the assignments we have been doing. We have found people to interview to help get the market right for the product or service we will be creating. Drucker says on page 135, to seek opportunity carefully and to “go out and look at the customers, the users, to see what their expectations, their values, and their needs are.” This is precisely what we have been doing throughout this class. He goes on to talk about doing one thing right. It is better to do this than to do a lot of things poorly.
I like how honest Drucker is; he does not want to sugar coat anything because that will not help. He warns about “bright, new ideas” because they tend to fail. He states that most ideas are good but are not tested and are more of a gamble than a successful business venture.
I did not like the example he used with Ford cars. He talked about the concept of unexpected failure. He talks about how the Ford Edsel was a failed car, which is true because the market changed. However, he stated that the Ford Thunderbird was the answer Ford needed. This is wrong because the Thunderbird was already in production for over three years.
I am sure that Drucker experienced failure, but this book did not go too deep into his personal ventures. Some of his adversaries might be a few of his books. He would go ahead and write over 30 books, knowing that others might be more popular.
2. Drucker was very good at analyzing the world around him. He might be slightly wrong by thinking that in 2020 the world would be postcapitalistic, but we are definitely in the knowledge age. I believe that is why America is not great at manufacturing. We as Americans want jobs that required little to no training. This might have been true in the industrial revolution, but not now.
3. I am confused by the public-service settings part of the book. He says that these services should not be thought of making moral good, but instead, need to measure up in quantity. I work for a church, and so he is saying that the objective should be to bring everyone to Christ is the quickest amount of time. And the more people we bring to Christ the more valuable the church becomes. But that is not how the church works; it is not about numbers or how many people get saved. It is solely about spreading the good news of the Gospel. Trusting Jesus is something that happens on a personal level, so forcing it down someone’s throat till they say they believe is never the way to approach it.
4. The first question I would ask Drucker would be: “what are your thoughts about Artificial Intelligence.” It might be where the knowledge age takes a new turn that I do not think he saw coming. I would wonder if he would be scared of its potential power or think about how capable it is. The second question I would ask him about the product I am creating in this class. I would ask him if he thinks there is a viable market for the glasses I would create for singers and stage performers.
5. One of Drucker’s major three points is innovation practice. This is successful for those who utilize “systematic hard work.” This is not based on random ideas or luck. He goes on to explain seven ways to have this success, and it starts internally and then works externally.
Hey Grant! I think you did an awesome job on this assignment and I am extremely interested in learning more about Peter Drucker. I did mine on Steve Jobs and really enjoyed what I learned about him, so I like seeing a different aspect of someone else. You did a great job answering each question fully, thoughtfully, and analytically. I think it is cool that we learned about him in previous courses. He is clearly a great innovator. Great job!
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